“The campaign is aimed at both trade and tourism consumers who travel to visit friends and relatives, for leisure and other purposes. The campaign further aims to demystify the perception that travelling is expensive and only for the elite” explained Mr Xolani Mthethwa, Executive Manager of Tourism at MTPA. “We have put together affordable packages for this campaign which are applicable for everyone who wishes to travel to Mpumalanga”, explained Mthethwa.
This year’s festive season theme is “Mpumalanga, beyond wildlife” which talks to the many diverse tourism offerings that visitors can enjoy in the province besides the wildlife experience. Some of those offerings includes, but not limited to, the Geotrail at Makhonjwa Mountains, the 4x4 route at Songimvelo Malolotja Transfrontier Conservation Area (TFCA), the Samora Machel monument, the liberation heritage route at Gert Sibande District and the wild horses at Kaapsehoop.
“During this period we will be profiling small towns in the province as part of “Know Your Small Town” campaign. This will afford us an opportunity to create awareness on the unique tourism and heritage offerings available for tourists to explore in those small towns”, added Mthethwa.
The campaign kicks off with local media hosted on an exploratory tour of the town of Kaapsehoop to experience some of the affordable activities available in the province.
The other planned events during the festive season includes:
- Mpumalanga Cultural Experience on 30 November 2019
- Nabalabantfu Picnic Festival in Nkomazi on 15 December 2019
- Mbombela New Year’s Eve (NYE) on 31 December 2019
stop seeing tourists as soft targets that can be robbed of their belongings. We condemn acts of violence and crime against tourists. We appeal to our communities to report any crimes against tourists to their local law enforcement agencies. Tourists contribute positively to the provincial economy and create jobs in the hospitality sector. Let us work together and protect them” concluded Mthethwa.